Comparing a McDonalds Advertisement and a Walkers Advertisement Essays

Comparing a McDonalds Advertisement and a Walkers Advertisement two advertisements atomic number 18 popular food products. McDonalds atomic number 18 very famous all in all everyplace the world the company is based in America and started off there. Walkers crisps are a British company. When you hear the name Walkers, you often think of walkers crisps. Both of these companies sell there products to a range of people. Younger people mainly purchase more(prenominal) of these products than older people. In the McDonald advert, they are trying to single out the audience that their restaurant isnt just for teenagers, but for all ages. They cede shown this d one and only(a) the characters in the advert. They as well as are trying to promote that McDonalds is a form less place where you can go to eat, they show this by employ different people with different colours of skin and showing costumes of builders, inculcate kids, actors and etc. the people in like manner do not speak to one another. The only signal to each other is when the man and woman belief at each other and nod as if they are authorize of the food they have been served. The people look happy and are woful briskly away to the sound track. The clothes that people where show the transmission line that they are involved in. The Walkers advertisement however is a lot more relaxed and humorous. The first scene starts off with a group of children. The scene is also set in the past, maybe the early 1950s, you can tell this because the itinerary is full of cobble stones, the clothes and hair styles are old fashioned, also the picture of the overall picture and the buildings in the background have all been made duller. The story seems to be that a little boy has been bull... ...re they could have fitted that in. I also think that they will be successful in promoting that anyone can go to McDonalds because business people who are in a rush may need something officious to eat and restore quick to McDonalds. However there is a down side that McDonalds is unhealthy and that may go against them. The Walkers advertisers in my opinion should have made their advert relate and apply to a much wider age range. They had a good topic about using Gary Liniker because football fans might want to eat what Garys take in so they buy those crisps. I think the ad wont be as successful as the McDonalds ad but still promote walkers a bit. Out the two advertisements I feel that the McDonalds ad will be the most successful because the product price has been reduced and they are large-hearted over a wider audience range.